be a sn0b.

sn0bs represent people who have personal opinions and aren’t afraid to voice them — but who also find strength in silence when their words fall on deaf ears. 

In this specific case, a sn0b is someone who believes that every single person should fully own their identity, on & offline, and should be equipped with the tools to choose what is shared publicly, anonymously, or remains private — but not without a means for communities to hold them accountable for the impact of their actions.

sn0bs are the first community in a series of communities that playhaus intends to launch in service of it’s mission to ensure a common ground for all users of the internet; autonomy & accountability for all.

This roadmap serves to detail the chapters that will define the growth of playhaus, sn0b, and it’s future communities, technologies, and solutions. For a sn0b specific roadmap see

— playhaus Leadership

playhaus ROAD MAP

Chapter 1: The Creator Economy

Technology Focus: Mobile Interface for Personal Productivity AI

Community Goal: Helping creators to leverage their digital identity & breadcrumb trails to engage, grow, and monetize their audiences efficiently.

This is our minimum viable community, product, offering — whatever we want to call it after 2 years of customer pivots and rebranding. We believe from this point forward we are about 6-10 months from achieving $100k MRR, a start-up milestone that would qualify us for a seed round and begin to open the next chapter of growth for our mission.

We are focused on gamifying the user experience for management and productivity applications, and we believe that pairing that with our AI Coach can empower creators to maximize the earnings from their creative work.

This is a web2.5 technology stack, where simple custodial wallet functionality will be introduced for various permission based services. Our goal would be to deliver a web native platform, as well as phone applications for android and ios — but we are prioritizing web.

Chapter 2: The Main Street Economy

Technology Focus: ZKP Data Pooling Service & Consumer Smart Wallet

Community Goal: Helping consumers to leverage their digital identity & bread crumb trails to manage, leverage, and monetize the value of their personal data.

This chapter helps to solidify our business intelligence suite by systematically onboarding small business verticals — and their clientele to the network.

We will support all 3 platforms, and focus on our web3 development efforts. Intending to develop a public data dictionary for the objects and observations used by our decentralized data intelligence service, we will prioritize utilizing the Solana blockchain for ZK state change logging. 

This will allow us to store user data safely in wallets, while using it to interact with dApps & our private, trustless, collaborative data pooling service. We expect to start this journey by Q1 2024, and think another 6 months could grow our revenue to $1M MRR.

Chapter 3: Healthcare & Banking Technology

Technology Focus: Decentralized Information Protocol

Community Goal: Ensuring equitable, ethical access and management to community owned information and its metadata’s organizational framework.

By Q3 2024 — Summer Time — we expect to be developing partnerships with community banks & physicians. The uses for a consumer data wallet beyond helping individuals to protect their privacy and intellectual  property online, is start to reclaim ownership of other assets like their health care information.

The cryptographic technologies employed to provide users with access to a decentralized intelligence network for business systems, could be readily expanded to helping consumers take ownership of their medical data — opening up peer-reviewed, and paid scientific opportunities as well.

As these partnerships take time to develop and come to any actionable outcomes, we expect this chapter to take us about 18 months to traverse with a target of $5M MRR to hit. We also expect to expand partnerships to numerous academic disciplines that would benefit from the research tool.

Chapter 4: Supporting Localized Communites

Technology Focus: Decentralized Identity Management Protocol

Community Goal: Ensuring autonomy & accountability for all individuals both on and offline.

It will be January 2026 at the latest, before the remaining groundwork for the common sense user operating protocol get’s under way, which we expect to be tidying up as summer rolls around in 2027. Our goal in this chapter would be to break $50M MRR, we are shooting for the moon 😉

We will be partnering with city, county, and state representatives — and non-profit organizations — to provide community engagement & support tools that give their constituents more transparency into their operations and outcomes.

Our priority will be on ensuring that virtual identity management is a balanced process, safeguarded from corrupt governance, recoverable, and accountable for adverse outcomes. By leveraging Dunbar’s Law to create a single IRL community to verify an individual and custody group assets if desired. An individual can be a member to as many groups as they like, but their transaction logs can only be audited by both the local and an online group for categorical & accountability purposes.


personal data = digital assets

This data stands to be worth $2k-10k+ in additional income per year, to every internet user in the United States; this economy is growing exponentially due to advances in patient tailored healthcare technology.

The Data Economy




The foundation of the internet is built off of user identity and bread crumb trails of their authorized account functionality.

We intend to provide users with a digital vault, that selectively shares information with the apps they use, to maximize privacy or financial value capture for our users.



web3 technologies providing trustless solutions for tackling the delicate balancing of protecting both user privacy, and against bad actors, namely bots, which currently troll our internet.

We are providing users with tools the enable them with the choice to monetize their personal data or remain private, while interacting with legacy and emerging software.

User Owned

User Owned

Where systems return more value to its stakeholders, than they put into the systems.

Meaning no more skimping on the product offering at the expense of the consume. And, no more treating the consumer as the product, they are stakeholders, partners in this data economy.